The Most Valuable Wellness Trend of 2016

It's not quite time for a full retrospective on 2016, but we sure are shocked that October has crept up on us this fast (although we're welcoming the cozy month with open arms). We get the sense that January '17 will arrive much more quickly than we expect as well.

For 2016, we're awarding 'the most valuable wellness trend of the year' award to (opens envelope) self-care. Our winning trend isn't able to receive their award in person today because, naturally, self-care is still at home - in a bath, likely filled with clay and rose oil, and listening to singing Tibetan bowls on Apple Music.

This year, an evolved sense of self-care has truly begun to cement in our minds - as well as in the minds and practices of so many of the wellness figures we know and love. And we're not just talking self-care in the generic sense, but self-care in the uber-specific, hyper-intentioned applications that apply to you - now.

Self-care is one of the rare health terms that can instantly conjur up both a huge eye roll and a sigh of relief at the same time. For those allergic to the self-help genre (we get it), self-care makes us feel needy, distracted, and maybe even misguided. (Isn't the idea in life just to get down to the business of life and deal with blows as they come?)

For those who've already embraced wellness in a way that's had a transformative effect on their way of thinking (whether cutting sugar, amping up the bone broth or a juice cleanse, yoga, tapping or meditation) the idea of self-care stirs up what is at the core of all those efforts to begin with: inner balance.

Self-care is not one size fits all. It's about little that's external. And it's not about living that belly button-gazing life full-time. Most importantly, any effort toward self-care is of little effect unless it's about one person in particular: YOU. And how you feel in response to your own efforts to care for yourself.

Self-care can look like anything: working out more or working out less. Resting more or hustling your passion harder. The key to caring can only be found within yourself and we love that so many food experts, nutrition coaches, fitness studios and wellness pros are helping their circles and clients tap into that very thing.

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