Over the years, we've given many independent beauty brands their very first press. We're so proud of that. Our passion for discovering emerging brands in beauty and wellness is rivaled only by our own readers' natural beauty prowess! We love to put excellent new products in the spotlight, especially those with meaningful missions - and we know our readers are just as obsessed.
Over the past few years, we've watched with excitement as the indie natural beauty industry has made it's way front and center in the beauty world - from the go-bags of celeb makeup gurus to the snaps of top bloggers and the top shelves of retailers as diverse as Urban Outfitters and Net-A-Porter.
This coming week, the Indie Beauty Expo hits Los Angeles (the Expo launched in NYC) and we're welcoming them with open arms. It's the Expo's first visit to La-la-land and we have a feeling they're going to make a splash.
Beauty obsessees beware: over one hundred new and emerging brands will be gathered under one roof next week - all ready to sample and demo the heck out of you!
We'll be shopping, sipping coconut water cocktails, and engaging with brands and makeup fiends from across California inside the event's multitude of panels and workshops. Get the full schedule below and join us May 4 - 5 for the top beauty ticket of 2016.
Here are five of our team's top natural product picks to shop the week of the festivities...
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This post is brought to you by Indie Beauty Expo, a platform to recognize, showcase and celebrate independent beauty, wellness and lifestyle brands.
The post Inside The Indie Beauty Expo: What We’re Loving + Why You Should Grab Tickets ASAP appeared first on The Chalkboard.
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